A lead sentence is the sentence or paragraph you start and lead the newscast with. It can be whatever length you want it to be.
I can apply a lead sentence to my newscast by starting with a formal and attention-grabbing sentence to make my newscast seem interesting.
A lead story is the main, most important story that goes in the newscast and news headlines first. (Source: teacher)
For example, "Man Charged With Murder In Bethnal Green" would be a good lead story because it is a major indictable offence committed within the local area, and as my newscast will be from a local radio station, this story would be perfect.
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